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Social Media

Introduction

Getting Started


Social media presence management tools allow you to publish to multiple social networks, tracking your social media presence, choosing a blogging platform, and choosing a content management system solution.

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Opportunities


Social Media makes available a number of opportunities not available, not pragmatic, or are simply not sustainable in traditional marketing.

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Pitfalls


While Social Media presents a great number of opportunities, it is not immune to having some pitfalls. Here are a few things you should consider and avoid.

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Content


Content effectiveness in Social Media means the level of engagement by your target audience with your content. The following are some examples in order of effectiveness.

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Listening


The following RSS feeds are digital marketing and social media related blogs that provide a constant stream of marketing ideas, inbound marketing, and social media tips in general.

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