Jan18

Written by:Charlie Marval
1/18/2010 12:08 PM 

The Federal Trade Commission (FTC) has imposed new guidelines for bloggers who offer opinion on products or services in their blog. Specifically, the FTC requires bloggers to disclose any "material connections" with endorsements of a product or service. The new rules took effect on December 1, 2009. cmp.ly is a site that provides you with an easy way to facilitate disclosure and provides a simple and easy method to disclose material connections in the content that you publish. Visit http://cmp.ly/ for more information.